SM Entertainment Announces New Boy Group Debut for 2025

SM Entertainment revealed on June 27, 2025, that a new boy group will debut in the second half of the year, sparking excitement among K-pop fans. While the group’s name and members remain undisclosed, SM hinted at a multinational concept targeting the global market, continuing their legacy with groups like EXO and NCT. The announcement has fueled anticipation for a fresh addition to SM’s roster.
A teaser video on SM’s YouTube and X channels showcased a bold visual style and experimental sound, hinting at the group’s direction. The debut album, in production with global producers, is expected to blend K-pop trends with SM’s innovative flair. Pre-debut promotions, including a showcase, are planned to introduce the group to fans worldwide.
The news has ignited discussions on X, with fans speculating about the group’s concept and potential ties to NCT. SM will reveal the group’s name and lineup in mid-July, with updates on official channels. This debut is set to make waves in the competitive 2025 K-pop scene.
Photo resource : SM Entertainment
